Red Bull TV
Designing 0-1 multiplatform design system for multi-tentant streaming apps
Year
2023 – Present
Role
Senior Designer
Platform
Web, iOS, Android, TV
Expertise
UI, UX, Design System, HTML, CSS
Red Bull TV
Designing 0-1 multiplatform design system for multi-tentant streaming apps
Year
2023 – Present
Role
Senior Designer
Platform
Web, iOS, Android, TV
Expertise
UI, UX, Design System, HTML, CSS
Red Bull TV
Designing 0-1 multiplatform design system for multi-tentant streaming apps
Year
2023 – Present
Role
Senior Designer
Platform
Web, iOS, Android, TV
Expertise
UI, UX, Design System, HTML, CSS
Red Bull TV
Designing 0-1 multiplatform design system for multi-tentant streaming apps
Year
2023 – Present
Role
Senior Designer
Platform
Web, iOS, Android, TV
Expertise
UI, UX, Design System, HTML, CSS
Red Bull TV
Designing 0-1 multiplatform design system for multi-tentant streaming apps
Year
2023 – Present
Role
Senior Designer
Platform
Web, iOS, Android, TV
Expertise
UI, UX, Design System, HTML, CSS
Red Bull TV
Designing 0-1 multiplatform design system for multi-tentant streaming apps
Year
2023 – Present
Role
Senior Designer
Platform
Web, iOS, Android, TV
Expertise
UI, UX, Design System, HTML, CSS
Co-lead the redesign of a legacy application from the ground up, laying the foundation for a modern, scalable design system optimized for legibility, performance and efficiency. The new system, built with Figma variables at its core, was designed to support a seamless multi-tenant experience while enabling faster iteration and greater design consistency across platforms and breakpoints.
Co-lead the redesign of a legacy application from the ground up, laying the foundation for a modern, scalable design system optimized for legibility, performance and efficiency. The new system, built with Figma variables at its core, was designed to support a seamless multi-tenant experience while enabling faster iteration and greater design consistency across platforms and breakpoints.
Co-lead the redesign of a legacy application from the ground up, laying the foundation for a modern, scalable design system optimized for legibility, performance and efficiency. The new system, built with Figma variables at its core, was designed to support a seamless multi-tenant experience while enabling faster iteration and greater design consistency across platforms and breakpoints.












































Design team
Kelly Fitzgerald, Preet Grangrade, Nate Smith
Design Director
David Grau
RedBull
Investigating new possibilities for Red Bull events using AI capabilities
Year
2024 – 2025
Role
Product Design Lead
Platform
Web, iOS, Android
Expertise
Concept, Marketing, Brand Activation, 3D Modelling, Prototyping
RedBull
Investigating new possibilities for Red Bull events using AI capabilities
Year
2024 – 2025
Role
Product Design Lead
Platform
Web, iOS, Android
Expertise
Concept, Marketing, Brand Activation, 3D Modelling, Prototyping
RedBull
Investigating new possibilities for Red Bull events using AI capabilities
Year
2024 – 2025
Role
Product Design Lead
Platform
Web, iOS, Android
Expertise
Concept, Marketing, Brand Activation, 3D Modelling, Prototyping
RedBull
Investigating new possibilities for Red Bull events using AI capabilities
Year
2024 – 2025
Role
Product Design Lead
Platform
Web, iOS, Android
Expertise
Concept, Marketing, Brand Activation, 3D Modelling, Prototyping
RedBull
Investigating new possibilities for Red Bull events using AI capabilities
Year
2024 – 2025
Role
Product Design Lead
Platform
Web, iOS, Android
Expertise
Concept, Marketing, Brand Activation, 3D Modelling, Prototyping
RedBull
Investigating new possibilities for Red Bull events using AI capabilities
Year
2024 – 2025
Role
Product Design Lead
Platform
Web, iOS, Android
Expertise
Concept, Marketing, Brand Activation, 3D Modelling, Prototyping






Product Consultant
Nanavati Low
Product Manager
Max Orozco
Red Bull TV
Redesigning event navigation on 10ft devices
Year
2024
Role
Product Design Lead
Platform
TV
Expertise
UI, UX, Prototyping
Red Bull TV
Redesigning event navigation on 10ft devices
Year
2024
Role
Product Design Lead
Platform
TV
Expertise
UI, UX, Prototyping
Red Bull TV
Redesigning event navigation on 10ft devices
Year
2024
Role
Product Design Lead
Platform
TV
Expertise
UI, UX, Prototyping
Red Bull TV
Redesigning event navigation on 10ft devices
Year
2024
Role
Product Design Lead
Platform
TV
Expertise
UI, UX, Prototyping
Red Bull TV
Redesigning event navigation on 10ft devices
Year
2024
Role
Product Design Lead
Platform
TV
Expertise
UI, UX, Prototyping
Red Bull TV
Redesigning event navigation on 10ft devices
Year
2024
Role
Product Design Lead
Platform
TV
Expertise
UI, UX, Prototyping






© 2025. All rights reserved.
This site was designed by yours truly and built on Framer. Text is set in Haas Grotesk and Special Gothic Expanded One.
© 2025. All rights reserved.
This site was designed by yours truly and built on Framer. Text is set in Haas Grotesk and Special Gothic Expanded One.
© 2025. All rights reserved.
This site was designed by yours truly and built on Framer. Text is set in Haas Grotesk and Special Gothic Expanded One.